Element recently welcomed graphic designer, Ava Gretzinger, to our growing team. Years of design experience in various industries have polished the Wisconsin native’s ability to deliver innovative designs that help our clients stand out amongst competitors.
We sat down with Ava to learn about her heart for art, shrinking bucket list, and upcoming trips on her 2015 Indian Vintage cycle!
Impacted by culture, technology, and media, design trends continuously ebb and flow. As we round out the first month of a new year, we are identifying some of the popular trends in the design world for 2017.
Design trends don’t turn on a dime in the timespan of just one year. In fact, many of last year’s trending designs are still being applied today. Despite the carryover on some of this year’s design trends, it’s evident more companies are looking to simplify the user experience and are saying more by featuring less.
We’re on month No. 11 of the year 2016, and it’s time to dive inside the mind of another one of Element’s talented designers.
This time, we’re seeing the work of Art Director, Aaron Graff.
Creative people are rarely ever limited to one creative outlet, and Aaron is no exception. When he’s not skateboarding down the halls of our Neenah office to refill his coffee mug, or working on a project with his kids, you might catch Aaron making music.
That’s what inspired his design for this month’s Element Facebook cover image. Keep reading to take a look and find out more about Aaron’s creative process.
2016 keeps moving along, and signs of the fall season are everywhere you look, from autumn leaves and pumpkin everything to Halloween costumes and apple picking.
Each month, one of our talented designers creates a new Facebook cover image and answers a few questions for our blog. Our latest Designer Series subject is Element’s Director of Publications, Ann Behling.
Ann has worked at Element longer than the vast majority of us. In fact, she started here in 2003, just a few months before the ad agency switched from River North Communications to Element Creative.
For the month of September, our Designer Series brings us the “leader of the pack,” Mike Tessmer.
Mike is Element’s Creative Director. As an experienced art director, he works closely with the design team and helps conceptualize many of the amazing ideas we bring to life for our clients.
As you’ll learn, Mr. Tessmer is also a car guy. He drives a Prius to work because he needs to get good gas mileage due to a long commute, but he’s a fan of fuel-guzzling machines of all shapes and sizes.
The calendar page has flipped to August, and we’ve flipped our Facebook cover image over to a new design from one of Element’s talented artists.
Every month, we’re featuring a new image that our graphic designers and art directors create. Then we dive inside their heads for a Q&A session to find out where they get their ideas and how their creative process works.
For August, we have a hand-drawn design from Senior Graphic Designer Lori Schwartz. She also has a new responsibility at our agency – picking out the bottles of craft brew that fill the Element beer fridge!
Lori doodled this drawing, and doodling is actually one of the 12 creativity hacks we talk about on our blog. But, Lori used a special doodling technique. Keep reading to learn more …
Welcome to the first installment of a new series on the Element blog we’re calling the Element Designer Series. Find out more about Element’s talented graphic artists and illustrators who help create campaigns and bring ideas to life.
Over the next six months, we are giving each member of the art department a special mission: Design an original cover image for the Element Facebook page!
It’s a chance for them to have a little fun using their imaginations to make something that’s completely their own. Then we’ll ask each of them a few questions about their idea and their creative process.
First up, it’s Art Director and Designer, Joel Haase. He combined two recognizable pieces of Element’s agency culture to make a custom illustration that includes photography and tells a story about our mascot and unofficial spokesmoose, Canuck.
Check out Joel’s design for the month of June and find out what he has to say about it …
Aaron Graff has more than a decade of experience in graphic design and illustration. He's a UW Oshkosh graduate who loves Wisconsin so much he left behind a gig on the West Coast to come back and work at Element.
Aaron and his wife are homeschooling their four children. The family is a big fan of board games. They've even designed their own!