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Public Relations Strategist

Public Relations Strategist

Public Relations Strategist

Our public relations team is growing! We’re looking for another media relations expert who is ready to take the next step in their career – joining an integrated marketing agency that offers unlimited growth potential based on your personal goals and abilities, versus a rigid corporate ladder.

At Element, you’ll have the opportunity to work with a variety of national and regional clients in a variety of industries, including coffee, cheese, healthcare, packaging, insurance, eye care, and tourism. We are passionate, creative, invested and curious … and we hope you are too! Plus, we believe that collaborating with each other is the only way to develop new ideas and create campaigns that make a positive impact for the people we work with.

As a public relations strategist, you’ll be creating earned media plans, curating and maintaining editor and content creator relationships, developing pitch concepts, proactively conducting media outreach to secure stories on our clients’ behalf, and collaborating with agency team members to develop integrated marketing strategies.

Responsibilities:

  • Develop public relations strategies that tell our clients’ stories in alignment with their marketing goals.
  • Develop earned media plans that achieve our clients’ marketing objectives.
  • Research and maintain client media contact lists.
  • Coordinate media interviews.
  • Conduct media outreach through phone calls, email, Instagram DMs, and Twitter mentions.
  • Proactively forge relationships with reporters, journalists, and content creators to secure placements in print, broadcast and online media.
  • Plan special events such as grand openings, anniversary celebrations, and product launches.
  • Work with agency copywriters, who will produce written content, such as press releases and articles.
  • Work with agency data and insights team who will produce meaningful quarterly reports outlining public relations results for clients.
  • Collaborate with agency team members to develop integrated marketing strategies.
  • Provide media training to supporting team members.

Qualifications:

  • Desire to work in a collaborative environment.
  • Confident, with the ability to make decisions quickly and effectively.
  • Can challenge yourself to always think creatively.
  • Passionate and want to hone your craft.
  • Strive to help the team solve problems.
  • Previous experience and background to effectively meet the responsibilities of a public relations strategist.

Why Element?

We’re a well-established agency with a growth-mindset. Element has seen continued year-over-year success since we started in 2003, plus we have these great things …

  • Creative and collaborative working environment
  • Company events and outings (anything from ziplining to live music!)
  • Anniversary bonuses
  • Flexible scheduling
  • Hybrid in-office and work from home options available
  • Paid vacations
  • Paid holidays
  • Retirement benefits with company matching
  • Health insurance
  • Dental insurance
  • Vision insurance

Compensation is competitive and based on demonstrated skills and level of experience.

Ready to join the team? Submit your cover letter, resume and salary requirements to the attention of Jen Hazaert, Human Resources Director at jen@goelement.com.