anders new element employee

Screen Time with Element’s Newest Video Production Specialist

All-star disc golfer. Avid basketball fan. Doting cat person. What more could you ask from Element’s newest team member? Oh, that he could bring a new level of video capabilities in-house? Well we’re all in luck, because he does that, too.

As the newest video production specialist on the block, Anders Goderstad brings a diverse video background to the agency, expanding our offerings to include motion graphics, corporate videos, testimonial videos, social videos, animations, how-to videos, and product videos (just to name a few)! Anders is already fully-integrated and has completed a few videos with plenty more in the works … been thinking about including video into your marketing initiatives? Contact us here.

Now, back to those cats … let’s learn a little bit more about Anders, his love of cats, and his magic basketball product.

Question: What sparked your interest in video?

Anders: Oddly enough, writing. I was originally pursuing a career in written communications and found myself wanting more visual influence in what I was doing, so I started exploring digital media communications. I lost a weekend in the blink of an eye learning how to shoot and edit my first video.

Q: What was the first video you ever shot and edited?

A: A fake “commercial” for a spray-on substance that makes you better at basketball.

Q: Where do you get your inspiration for shooting and editing techniques?

A: Literally everywhere. Movies, TV shows, commercials, internet videos … I like to think that, at the very least, a small nugget of inspiration can come from any given piece of creative expression. Video presents endless possibilities to communicate information and emotion, and I can’t help but dive in to understand how people create and learn from it.

Q: What is the craziest thing that you’ve ever caught on camera?

A: A giant fire being started and then put out in the same room I was filming in. I had to wear a big silver suit for protection.

Q: We know you’re a cat person. Do you wish your cats could speak human?

A: Goodness, no. I can’t imagine how impossible it would be to reason with a cat. We’d probably just argue, and I’d lose … and then somehow end up homeless saying I should have gotten a dog.

Q: We’ve also heard you’re a big basketball fan. If you could have a one-on-one match with any player, past or present, who would it be?

A: Stephen Curry, point guard for the Golden State Warriors. I was a fan of him as a college player and a fan of the Warriors while I was growing up, so when they drafted him, I became even more of a fan. He’s also pretty undersized for a basketball player, so he and I have something in common. Although, I’m obviously not as good as he is.

Q: As the weather warms up, summer is on all of our minds. What are your favorite summer hobbies?

A: Disc golf (aka frisbee golf), softball, soccer, basketball, biking … Can I consider drinking beer outside a hobby?

We know your video capabilities are on fire, Anders, but we’re glad it didn’t happen literally. Welcome to the team!


CanuckThe Unofficial Element Spokes-Moose
Canuck is a surprisingly intelligent and humorous character that could talk your ear off. He loves life, learning new things and, most of all, sharing new insight with people. He’s adjusted well since emigrating to the U.S. from Canada and settling down at Element. In fact, he’s taken strongly to blogging about marketing, branding, social media, and the Element office happenings. He’s still very loyal to his homeland, insisting that hockey is the only real-man’s sport, pancakes are acceptable at any meal, and Canadian beer is superior to the swill made everywhere else.