EARNED MEDIA

More than a press release.

 

(Though we do those, too.)

Thought leadership. Brand visibility. Credibility in your industry. Good media relations isn't just getting the word out—it's about securing opportunities for all these things and more. At Element, we build ongoing media relationships at the local, industry, and national levels that will boost your bottom line. We align our public relations efforts with your sales goals to move your targets further down the path to purchase.

Our Clients Have Been Featured In

Earned Media: How We Do It

Strategy and Concepting

We work with you to identify the latest industry trends and compelling topics for your target audiences.

Pitching

We find the right media outlets to tell your story and pitch story concepts that are valuable for their readership (and we have pitching contests while we're at it).

Execution

Interviews, research, writing, proofing, design, publishing...all the elements that make the magic happen.

Ongoing Relationship Building

Our team builds and maintains one-on-one relationships with editors, journalists, and influencers to secure future opportunities for making your story heard.
B2B and B2C Media Relations
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At Element, we form a deep understanding of our clients and their industries so we can be a true advocate for them, whether on live television or in an article pitch. And, while we're helping our clients gain authority in their industry, we're constantly going back to make sure our efforts align with their goals and their strategy. That's what really sets us apart.

- Chloe Albrecht, Public Relations Manager, Element

Ready for earned media that gets real results?

Drop us a line and we’ll be in touch.

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Our Director of Public Relations explains the role of earned media in content marketing success. Discover how an integrating strategy establishes credibility.

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